When HomesNI Came to See How Phantom Films a Home

Published 23 October 2025

Phantom film still of an estate-agent property being captured for video and a 3D virtual tour in Northern Ireland

It is one thing for us to tell you what goes into a Phantom shoot. It is another for HomesNI to come along, watch it happen and call the work next level. That is exactly what happened when the HomesNI team spent time with Ritchie and the crew on a recent property, listed for sale through Fetherstons Estate Agents.

What they saw was the full Phantom approach to a single home: a cinematic property film paired with a walk-through virtual tour, so a buyer can feel the flow of the house long before they book a viewing. The reel and the virtual tour they captured show that work in action, and it is a fair snapshot of how we like to present a home, with movement, light and a proper sense of space rather than a handful of flat stills.

Phantom team filming an estate-agent property for a cinematic video tour and 3D virtual tour in Northern Ireland
HomesNI joined Ritchie and the team on site to see a Fetherstons listing captured as a film and a full virtual walk-through. Watch the reel

Visits like this are also a nudge that the work is growing, and so is the team behind it. Phantom shoots homes for agents and developers right across Northern Ireland, and the combination of a cinematic property video tour and an immersive 3D virtual home tour is fast becoming the standard buyers expect.

If you have a property that deserves the same treatment, we would love to show you what it looks like.

Let us make your next listing look the part.

Photography, video, drone and 3D tours, booked online and delivered fast across Northern Ireland.